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Tuesday, July 19, 2011

Sales expert shares how to be a sales superstar

Daniel Milstein shares secrets for consistently reaching high sales levels and lays out in clear understandable language what it takes to be a sales superstar in his recently published book, “The ABC of Sales.”
Dan Milstein of Ann Arbor is the 35 year-old CEO of Gold Star Mortgage Financial Group, an Inc. 500 Company which closes a billion dollars in loans annually. Milstein has been recognized as the #1 mortgage originator in the nation, has been among the top 40 finance professionals in America for 10 years and has achieved more than $3 billion in personal career mortgage sales.
Daniel Milstein, the CEO of Ann Arbor based Gold Star Mortgage Financial Group is passing the secrets of his success on to others in the sales business.
A super success in mortgage sales. his book is a guide for professionals who want to soar in sales, revive their sales careers, or position their companies among the elite.
Known as a financial wizard with solid experience in planning and managing diversified real estate loan portfolios for companies and individuals, Dan has an uncanny ability to sense shifting market conditions and respond quickly and efficiently for his clients. With a strong foundation in all phases of loan origination, there isn't a problem or loan scenario that Dan hasn't come across. He is well-versed in all areas of consumer lending including fraud prevention, quality control, state and federal regulations, credit-risk policies, accounting, finance and marketing.
Dan is currently the #1 ranked loan officer in the United States out of 550,000 originators in the industry, a title he has held for two consecutive years and counting. He has been ranked in the top 10 nationally and worldwide every year for the last decade.
His extensive research of both domestic and foreign financial markets, as well as a thorough understanding of the fluctuations of business has helped him shepherd his company and clients through the financial crisis.
But what truly motivates him to continue pursuing business success is his sense of loyalty to his more than 400 employees and their family members who depend on Gold Star’s stability. Daniel has always expressed a deep desire to stay true to his staff and their families, business partners, and colleagues.
Gold Star has grown to 26 offices, with four new ones to open in 2011, and is licensed to originate mortgages in more than 20 states. Since 2005, revenues have increased 712 percent and Gold Star Mortgage Financial Group is currently closing more than a billion dollars in loans annually.
Born in Kiev, Ukraine, Dan and his family relocated to the United States in 1991. He received his bachelor’s degree with honors in business management and finance. With his knowledge of the industry firmly in place, he found himself quickly moving up the ranks of the banking industry. He worked his way up from assistant consumer lending manager, to general manager, to underwriter, then Chief Operating Officer, and finally Chief Executive Officer within various financial institutions.
Dan also gives back to his community, serving on the Cleary University Board of Trustees, as well as a board member of several corporations. He is widely viewed as an expert in the industry and has published numerous articles and essays on banking and finance in several publications.
Among the gems in The ABC of Sales is Milstein’s adage that “Lunch is for Losers,” that if you “don’t believe in oranges then sell apples” and that the Great Commandment of Sales is “Always Be Closing.”
“ABC-- Always Be Closing --is one of my favorite phrases,” says Milstein. “It is a motto I live by and is one of the prime reasons I have been successful as a sales professional. I never turn off my selling mindset; I’m always ready to engage a friend, colleague, or stranger in conversations that will lead to a sale.”
In the book Milstein shares eight secrets for consistently reaching high sales levels and lays out in clearly understandable language what it takes to be a Sales Superstar. The author also reveals what he has done to maintain his place among the Top 10 mortgage professionals in the U.S. for the past 10 years.
Milstein published The ABC of Sales (ISBN 978-0-9835527-0-3), Gold Star Publishing, 2011, $19.95, 196 pages. Visit www.ABCofSales.com.

Submitted by Scott Lorenz of Westwind Communications at scottlorenz@westwindcos.com

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