The Oakland County area has an abundance of opportunities for existing businesses and new ventures.
When the going gets rough, the entrepreneurial spirit gets creative and resourceful.
The Oakland Press has gathered upcoming events, news and links to help business owners and professionals succeed.

Saturday, May 18, 2013

Facebook seminars included in Oakland County Business Center offerings

Business owners and entrepreneurs who need assistance are encouraged to attend seminars offered by the Oakland County Business Center. The seminars will take place at the Oakland County Executive Office Building Conference Center, 2100 Pontiac Lake Road in Waterford Township. For registration, visit www.AdvantageOakland.com/expand or call 248-858-0783.

Marketing Your Business is 6 to 9 p.m. Wednesday, June 5. The course presents practical applications of marketing concepts designed to help small businesses grow. It covers basic marketing tools including market analysis and research. The fee is $40 per person.

Financial Management is 9 a.m. to noon, Thursday, June 6. As an introductory seminar, the course covers the basics of financial management, including how to start an accounting system and how to apply the information from key financial statements to help you manage your business. The fee is $40 per person.

Business Research - Feasibility to Expansion is 5:30 to 8:30 p.m. Thursday, June 6. It is for those thinking of starting a business and wanting to research a business idea. Presented by Oakland County Market Research and an Oakland County Public Library business reference librarian. This workshop is free, but pre-registration is required.

Venture Plan | 10-Week Series is 6 to 9 p.m. Tuesdays, June 11 to Aug. 20. There is no class July 2. Your application must be submitted and approved prior to registration. Venture Plan is an intensive 10-week program that helps evaluate business opportunities and develop an action plan for owning or growing a business. This program offers essential business information to help develop entrepreneurial skills and build your business on a strong foundation or help to prepare for expansion. Due to sponsor support, the fee is $140 per participant, reduced from $700.

CEED Microloan Orientation is 9 to 11 a.m. Wednesday, June 12. Many small businesses face obstacles when trying to obtain a business loan, the Microloan program is for those who need alternative financing. This workshop is free, but pre-registration is required.

Facebook for Business (Beginner) is the first of a three-part series, 6 to 9 p.m. Wednesday, June 12. Introduction to social media marketing and using Facebook for business. The fee is $40 per person.

Starting a Business is 6 to 9 p.m. Thursday, June 13. It is an introductory session delivered in a workshop format, the course helps aspiring entrepreneurs assess their abilities to lead and manage a company as well as evaluate market and sales potential for their products. The fee is $30 per person.

Quickbooks Essentials (Parts 1 and 2) is 9 to 11:30 a.m. and 12:30 to 3 p.m. Thursday, June 13. This introduction to small business financial management provides an overview of accurate record keeping and report interpretation and utilization. Part 1 will cover basic accounting terminology, new company file setup, customizing forms and letters, and working with bank accounts. Part 2 will cover invoicing customers, receiving payments and making deposits, entering and paying vendor bills and more. The cost to attend both sessions is $75 per person or attend one session for $40 per person.

Facebook for Business (Intermediate) is 6 to 9 p.m. Wednesday, June 19. Create your Facebook Strategy. Core strategies and tactics businesses are using to get customers talking on Facebook, how to use social media management tools for Facebook and scheduling posts in advance are covered. Prerequisite: Facebook for Business (Beginner). The fee is $40 per person.

Health Care Reform and Small Business is 9 a.m. to noon, Thursday, June 20. Learn about health care reform legislation and how it will affect all business owners. The workshop covers tax penalties, small business credits, small business wellness program grants (small and large wellness program grants), full-time employee status compliance and all health care reform changes that will be implemented next year. This workshop is free, but pre-registration is required.

Writing a Business Plan is 6 to 9 p.m. Thursday, June 20. It is designed for individuals who want to increase their chances for successful self-employment. Specifics of marketing and finance, legal and regulatory issues, operations, and information-based planning and management are key components of the workshop. The first steps for creating a business plan draft will be included along with a demonstration of the MI-SBTDC online business plan tool. The fee is $40 per person.

Facebook for Business (Advanced) is 6 to 9 p.m. Wednesday, June 26. This workshop discusses establishing objectives and goals for a Facebook campaign and effective Facebook promotions and/or sweepstakes that meets Facebook’s rules and guidelines. Prerequisites: Facebook for Business (beginner) and Facebook for Business (intermediate). The fee is $40 per person.

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